Our client wanted to identify ways of keeping their bathroom product clean and in perfect condition for daily use.
Following an open discussion session, a brief was created to identify existing and potential ways of producing dirt-free surfaces.
A scoping study of relevant databases and sources of information was conducted that included:
• UK and international patents
• appropriate academic expertise
• completed, current and planned research.
A bespoke review covering:
• a list of commercially available solutions
• an overview of potential solutions
• expert research groups that would be able to help develop a bespoke solution.
The insight and knowledge acquired was used to inform our client’s 5 year strategic NPD plan.
The study was scoped and delivered quickly: within 3 weeks and inexpensively exceeding our client’s expectations